How to insult people... without really trying

Have you ever read Hitch Hiker's Guide to the Galaxy? Do you remember Wowbagger the Infinitely Prolonged, who was overcoming the boredom of immortality by working his way round the universe and insulting people in alphabetical order? (Arthur Dent? Arthus Philip Dent? You're a jerk. A complete asshole).

Well I've just found something that would have helped Wowbagger enormously. On a blog that  I (used to) read regularly there is an opportunity to tick one of a set of boxes to give instant feedback on the post. I can only asume that it's for Farcebook or Twatter or one of these social networking things.

What are the choices I can tick?  In the order they appear on the page they are:
Gay
Shiny
Meh
Oh dear.

I have to say that I'm appalled at the choice and sincerely hope that my (former) bloggy contact didn't actually choose those options herself. I think someone's trying to be funny.  BUT IT ISN'T.

And if you don't know why it isn't funny, I suggest you rethink your standards.